The Computer is Personal

If you think Windows rules the roost due to merit, you’ve got another thing coming. These days, PC doesn’t stand for personal computer as much as it stands for “personal choice.” Will you upgrade to Windows Vista when it’s released, or will you stick with your current OS until a few service packs have been issued? You’re going to have to think about it sooner or later – and the status quo isn’t going to help you make an informed decision. I don’t mind playing devil’s advocate with articles like Leopard vs. Windows Vista.

That list was inspired by an email thread between myself and Stardock’s Brad Wardell. We’re prepping for the next GUI Olympics, ya know? He responded to my assertions:

I don’t think that on their own those things really justify it. Some of the things you mention were part of Tiger.

Which ones? :) Those are all new features.

For $149 I expect quite a bit. Time Machine doesn’t impress me (we make KeepSafe for $30 and it’s better than Time Machine IMO). To do and notes seem useless. The iChat features might be worth something. A virtual desktop program, even an amazing one, isn’t worth more than $20 IMO. Spotlight might be worth something will have to see the demo. Will have to look at iCal. Core Animation I’m skeptical about.

1. What are all your products worth, combined?

2. Typical Windows developer response. You’re biased, as you have a competitive product to Time Machine – which may be better in features, but in Flash you fail on all fronts. ;) Time Machine isn’t just about revisions and versions – it’s about how I can interact with them.

3. To Do and Notes seem “useless,” but they’re also Outlook’s main selling points – and that’s another few hundred dollars out of Microsoft’s pocket (per user, especially if they don’t rely on an Exchange environment).

4. iChat features are worth more than something. Video’s getting hotter, and the best Microsoft can do is issue a slightly updated version of Movie Maker. Not even close. Not even close.

5. How much would you pay to feel better about the computer you use? Oh wait, I suppose that’d be the price of Object Desktop – or what you expect users to pay. ;) Seriously, what’s your emotional state worth these days?

6. If you’re skeptical about Core Animation, then you’re also skeptical of DirectX. I believe in Core Animation not because of its feature set – but because I can *TRUST* OS X developers in a way that I’ll never trust Windows developers.

Anyway, I’m just saying $149 is really pushing it IMO for what you get in return but I’ll check the videos.

You’re cracking me up, Brad! Have you even seen the Windows Vista licensing schemes yet? Moreover, Microsoft wants you to spend $198 on Word 2003 *ALONE* – do you think Word is worth a quarter of that amount? No way.

The problem isn’t charging money for software that enhances the experience. The issue is how much they charge. Object Desktop is $50 and it doesn’t have the economy of scale advantage that an OS vendor has. So we’re talking purely in the amount of charging they’re doing, not that they charge.

Apple’s pricing has come down significantly in recent years – significantly. Still, they only have a fraction of the market share. They could be charging more, as could you, as could anybody – as does MICROSOFT.

I wouldn’t pay $149 for a Service Pack either. I’d say that OS X is worth $50 for the underlying improvements and another $50 for the new features. Make it $99 and I’d be singing their praises. But that extra $50 just seems like gouging to me.

And you *HONESTLY* think Windows Vista Ultimate upgrade price is worth $259 – a full $100 over Leopard’s “measly” $150? Dude, no – no, no, no.

Anyway, let me look at that video and then get back on that. One thing Apple IS fantastic at is in how they execute ideas. They recognize that polish and consistency has value, Microsoft doesn’t.

And that, to me, is worth well over $150 – itself.

[tags]windows,leopard,vista,microsoft,software,operating system,windows vista,os x[/tags]

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