Apple has done it again. In the world of portable MP3 players, it is unmatched in both the quality and the simplicity of its devices. Yes, I realize there are other MP3 players available. Some are smaller, and some do some things just as well or better than the iPods. But for overall performance, I feel Apple is without equal. Today we look at the latest incarnation from Steve Jobs and company: the smallest iPod yet.

The latest iPod is called the iPod shuffle. It was announced by Steve Jobs at the recent Macworld show, and it is truly an interesting player. For one thing, it is about the size of a stick of gum. It is a departure from previous players, in that it is not hard drive based, but rather, it uses Flash memory. It comes in two sizes: 512MB and 1.0G. It uses a USB interface to hook to a computer; in other words, you simply plug it into an available USB port.

[Continue reading iPod Shuffle]

iPod shuffle weighs as little as a car key and makes a tuneful fashion statement. Just throw the included lanyard around your neck and take a walk. Or run. Or ride. There’s nowhere your skip-free iPod shuffle can’t go, and with up to 12 hours of continuous playback time, it keeps going as long as you do. A neat little cap protects the USB connector, and those signature white earbud headphones tell the world you love to listen in style. You can even make your iPod shuffle splash-proof, arm-hugging and longer-running with optional accessories. Ready for anything from a Transatlantic flight to a weekend at the beach, the iPod shuffle makes the perfect, low-maintenance pal.