A Case Study
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Just how important is well written code to your SEO? You might just be surprised as it can in many cases make or break your rankings in the long run.
Many people sometimes don’t realize how much well-written code matters in respect to how a search engine will treat your site. Well, let me tell you that I’ve seen first hand the degree to which this is the case. A recent website that is a good case study for this is a personal one for a friend of mine. A screenshot of the original site can be seen here and a shot of original code can be seen here. Make note of the use of ‘font’ tags and some of the rather odd ‘meta’ tags. The code is also lacking proper indentation and is of mixed alphabetic cases. It’s not that he did anything completely bad when he made the site many years ago, it’s just that it’s based on old standards that aren’t completely adhered to. Source: hudin.net
[tags]seo,search engines,well-written code,old standards[/tags]
