If you really think about it, choosing a good Website design firm is not as easy as you might think.

Building a search-engine-friendly Web site is the first step in growing any online company. Unfortunately, this critical first step is often overlooked by businesses large and small.

Consider the following all-too-true scenario: Deep within a corporate cube farm, a brand manager receives the green-light to build a Web site for a timely new product line launch. The department that usually builds these sites—the department with a bona fide SEO (define) checklist—has its hands full with other projects. The brand manager must hire an outside Web design firm to build the new site. [Read the rest]