Web sites want to reach as wide an audience as possible, right? Who doesn’t? Having an accessible site makes good business sense and avoids bad publicity. Imagine the cost that comes with bad public relations or getting sued.

I offer more reasons on why designing accessible sites is good for your business in addition to tips on designing such sites in the Web Design Reference Guide’s newly updated accessibility section.

One of the easiest ways to help your site be more accessible is to use the alt attribute. Sadly, many sites overlook it. People with disabilities aren’t the only ones who benefit from an accessible site. Such sites can expand their reach to include mobile devices and the silver surfers.