To be called a leader in any industry is an honor in and of itself. But for Organic, Inc. to be called a leader in a competitive field like Web design, well, that is pretty powerful stuff.

SAN FRANCISCO, Oct. 13 /PRNewswire-FirstCall/ — Organic, Inc., a leading digital marketing communications agency, was recognized by Forrester Research as a Leader in “Image-Led,” and “Transaction-Led Web Site Design Projects,” in a report entitled, “The Forrester Wave(TM): Web Design Agencies, Q3 2005,” by Harley Manning, Vice President of Customer Experience and author of the report, published today.

Organic was named a Leader because of “its strong showing for current offering and superior marks for strategy.” The agency also received top marks for persona application, cross-office consistency, and user research.

According to the report, “Organic wins the prize for most-improved agency of the past five years, rising to its current position as Leader through heavy investment in cultural change. Standout work applying personas to create organizational alignment makes it a good choice for companies that need help getting their leadership and implementation staff on the same page about Web strategy. The firm does best when given rein to go wild.” [Read the rest]

[tags]web,design[/tags]