Scoble offers some interesting thoughts on the MS VS Google problem. And while Google does a to irk me no end, the reality is that Microsoft will not likely have a snowballs chance of ‘out-thrilling’ users within the Web space. Google has their user’s complete and undivided attention. That folks, is going to be hard to break.

Randy Holloway (who works at Microsoft): why Microsoft can best Google.

That was in response to a Tim O’Reilly post.

Personally, that’s the wrong question.

What’s the right question? “How do you thrill audiences?”

Here’s something I’ve been thinking about a lot lately. Google (and MSN and Yahoo) are in the audience aggregation business. Huh? That means that they need to do things to draw in large audiences (so they can sell advertising to those audiences). [Read the rest]