So, in a sense it is possible to have a little bit of a spam leak in a topic that is being threaded via RSS. Hey, nothing is perfect. But to hear this from the man himself…it is disturbing to say the least.

As I mentioned in my previous post, I’m a firm believer in using blogs and RSS for distributed conversation. So, I’d like to start a conversation about the threat that spam and spyware pose to our little syndicated world. I brought this topic up with several companies who were at the Syndicate Conference, and I was disturbed to discover how few of them are even thinking about this pending problem.

Most of them replied, “Spam problem? But there isn’t one - if someone’s feed contains spam, everyone will just unsubscribe!” Well, yeah - but only if we subscribe to individual feeds, which I believe will take a backseat to aggregated feeds. I’ll use my own experience with the NewsGator acquisition as an example: hundreds of blogs contained news of the acquisition, but I was subscribed to very few of their feeds. Instead, I subscribed to dynamic search feeds - that is, keyword-based feeds powered by RSS search engines - which enabled me to listen in on the conversation. Very powerful indeed - but unfortunately, very spammable. [Read the rest]