If you’re wondering what the heck Palm was thinking when it shook hands with its immortal enemy, Microsoft, during that announcement of the Treo 700, then you need to check out what Palm, Inc’s CEO, Ed Colligan, told the New York Times when it asked the same question. Here’s a snippet of that:
Q. Microsoft has been a competitor in the past. How does it feel to partner with them now?
A. When we first kind of signed the deal or whatever it blew our minds a little bit as you say. But I think it was a real natural kind of outcome of how the marketís evolved, frankly. Their platform has, I think, moved more in the direction of ease of use and some of the functionality about it that we care about it, and it got to a point of critical mass from our perspective relative to its capabilities and its execution from a user perspective. We felt that we could really make a great product on top of it. Ten years ago, I didnít feel that way, so thereís been a lot of evolution in that platform to the point where it is today.
And so I think that was a real important point. The second important point was that a key part of this relationship and a key part of this agreement was this issue of us being able to differentiate on top of it. And I think thatís a point that Microsoft came to. They said, ďgeez, these guys are really capable of making a compelling user experience and weíd like to leverage that and it would be better to partner with them than not, in the sense of creating great products that sell in the millions. And so letís give them that ability.Ē So they created some platform elements that allowed us to do that differentiation.
That was really critical. From our perspective, we didnít want to be just another kind of clone product on that platform. We really wanted to create something that we could call our own.
You can read the Extended Interview With Ed Colligan that touches on Open Source, the RIM lawsuit, and even the iPod. Subscription required.
[tags]microsoft,palm,partnership,new york times,interview,ceo,ed colligan[/tags]