Damage Control: How to Keep the Media from Making a Mess of Your Story
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Misspelled names. Wrong facts. Inaccurate quotes. Ambush interviews. Dense reporters. Killer questions. Talk to anyone who has ever had a disastrous experience with the media and chances are one of those things has happened. Don’t let it happen to you. [ Expert Advice for $9 / Download ]
In this report, you will learn:
- What to say when a reporter calls and you don’t know whether to comment
- How to avoid being misquoted
- How to deal with dense or belligerent reporters
- Tips for ensuring accuracy
- Why you must prepare for the dreaded question
- Advice for TV interviews
- Clean-up tips if they make a mess of your story
