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52 Tips for Kick-Butt News Releases (and Bonehead Mistakes to Avoid)

Sunday, December 1st, 2002
by Chris Pirillo

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The news release is your only chance to make a good first impression. Sloppy, inaccurate, pointless releases are the first to hit the newsroom wastebasket or recycle bin. Use this report to avoid the seven deadly sins. [ Expert Advice for $9 / Download ]

In this report, you will learn:

  • 8 things to do before you write
  • The basics of a news release
  • Optional attachments
  • Tips for e-mail releases
  • How to follow up
  • The best ways to use your web site
  • 6 bonehead mistakes to avoid
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