Facebook Introduces App for Feature Phones

Posted by on Jan 21, 2011 | No Comments

While it may seem like everyone and their mom has a smartphone, the reality is, most people (including my mom) are still using feature phones. Recognizing this massive market, Facebook introduced Facebook for Feature Phones earlier in the week.

This new mobile app is designed to bring Facebook to the most popular mobile phones around the world. The Facebook for Feature Phones app works on more than 2,500 devices from Nokia, Sony Ericsson, LG and other manufacturers. Facebook worked closely with Snaptu to develop an app that provides a better Facebook experience for their most popular features, including an easier-to-navigate home screen, contact synchronization, and fast scrolling of photos and friend updates for those using Feature phones.

Facebook also developed the Faceboook for Feature Phones to make Facebook more available to as many people as possible. It is similar to the 0.facebook.com site, and Facebook is working with mobile operators from around the world to allow users to try the Facebook for Feature Phones app without paying for any data charges. The 14 mobile operators listed below are offering free data access when using the new Facebook mobile app during the first 90 days after they launch:

Phones launched these week:

  • Dialog (Sri Lanka)
  • Life (Ukraine)
  • Play (Poland)
  • StarHub (Singapore)
  • STC (Saudi Arabia)
  • Three (Hong Kong)
  • Tunisiana (Tunisia)
  • Viva (Dominican Republic)
  • Vodafone (Romania)

Launching soon:

  • Mobilicity (Canada)
  • Reliance (India)
  • Telcel (Mexico)
  • TIM (Brazil)

During the next few months, Facebook plan to make the app available through more carriers in other countries.

What do you thik about the Facebook for Feature Phones app? Would you pay extra data charges to use Facebook on your flip or feature phone?