The only thing in SEO that really matters is blogging and some meta tags, right? Wrong! As a matter of fact, SEO has become a multiple search engine business as this article below illustrates.

The customer is always right, right? Unfortunately, sometimes doing only what customers want will hurt their business. This is a tough situation and it is our job to ensure that our customers understand what we think they should do and why. Recently, one of our clients was insisting that we optimize only for Google because they felt that most of their customers were coming from that search engine. While this might be understandable at first, here is why that path could jeopardize their business opportunity.

First of all, it is extremely important to pay attention to multiple search engines because it protects your business if you suddenly lose ranking on one search engine. If you are heavily relying on Google, they might implement a change that will suddenly drop your ranking and result in a dramatic fall in online revenue/leads. If you had optimized for other search engines, the problems with this would be less dramatic. Source: Pronet Advertising

[tags]search engine,seo,ranking,optimized,online revenue[/tags]