The article below does beg an important question: Is it really worth starting up your own search engine for fun and profit? Some might argue that it is a waste of time. Yet there are others still, that might beg to differ with that line of thinking…

Giant search engines, such as Google and Yahoo, get almost all the publicity these days. But the big news soon to come, I predict, will be in “personalized” search engines that offer results tailored to your needs.

One of the best examples of this new trend is called a “swicki” — a search wiki. Experienced Internet users know that a wiki is a Web page or series of pages that a number of different people can contribute to. Meld the wiki concept with a search engine, add a few knowledgeable individuals, and you get something that’s far more targeted than any bot-generated index can be. Source: Datamation

Tags: search engine, internet users, swicki