You know, I am not sure this is really that big of a deal? Google, how is this really that different from using meta tags? Then again, it’s their rules and their portal.

Internet search giant Google removed the German Web site of automaker BMW from its search index after it allegedly discovered attempts to artificially boost the site’s popularity ranking on Google’s search engine.

Google said the site had multiple references to popular search terms such as “new cars” and “used cars” embedded in its code that would artificially keep the site near the top end of search results lists on Google but would not be visible to users in their web browsers. [Read the rest]

Tags: bmw, popularity ranking, new cars