Everybody is always asking me whether or not search engine optimization is that important. In my humble opinion it is, but blogging can do more for you than many of the paid services that I have seen out there. Having said this, I do know that some companies have a proven success rate. And how am I to argue with that?

Minneapolis, MN (PRWEB) October 24, 2005 – Lee Odden, President of TopRank Online Marketing, a leading search engine optimization firm, will be speaking at the upcoming Minnesota Interactive Marketing Association (MIMA) Summit 2005 at the McNamara Alumni Center, University of Minnesota, on October 26, 2005.

Lee Odden, who founded TopRank in 2001, is an expert search engine industry source who has been cited by business publications such as U.S. News and World Report, the Minneapolis Star Tribune and the Business Journal on the topics of organic search engine optimization, online public relations and RSS marketing. He writes regular search engine and blog marketing columns for AllBusiness.com, Lockergnome.com and BusinessBlogConsulting.com and also publishes daily search marketing industry news at Online Marketing Blog.

Odden will be speaking alongside Ward Tongen, Search Marketing Consultant at Findlaw and Scott Ekman, Director of Internet Marketing for Rockler, about the benefits of deploying an SEO program and where the future lies for search engine marketing. [Read the rest]

[tags]optimization,search engine,toprank,blog marketing[/tags]