2006 March

Well it has taken long enough, but it looks like RSS has managed to find itself a home with online marketers. While it is important to understand that we need to keep the content side of things engaging, the marketing side of RSS has found itself a home.

In my opinion, there is no perfect RSS reader. Truly, each reader has certain features that make’s it unique. Unfortunately, locating one that will do everything that we would like remains an ongoing challenge.

I am actually thinking that we should keep pushing for a single standard. One that will enable all of us to achieve a true RSS MIME type. It might take some time, however in the long term I think that the syndication world will be better off.

About half of me would have to agree that making RSS easier to use is going to be a major part of getting the concept of RSS into the mainstream world. But could the ideas expressed below really be the answer?

OK, I have been looking for something like this for some now. Finally, we can have the ability to sift and sort the feeds, therefore eliminating much of the need for deleting our older feeds that have not been yielding thing new and exciting. Awesome idea!

I agree with Steve Rubel on this to a point, but would point out that more boys are likely to be users of RSS with more girls being IM users. Think I am nuts? Just ask around, folks. The results will shock you…

Being kept up to date via email is certainly nothing new. But doing so with RSS instead is still pretty new. Well, it looks like many retailers are able to see the obvious advantage to implementing this concept. Enter the RSS mall?

Well now, it would appear that RSS has finally made its way into the e-commerce worlds of both Amazon and eBay. Apparently they see how doing so can in fact mean making themselves more available to their customers.

This new mail ability being offered by Yahoo looks promising. If you are into the Outlook-like feel and the ability to have your RSS feeds offered up by your email program, then this Yahoo mail option might be something to consider.

Today I found an interesting article on the benefits of using RSS with Web comics. One of the most obvious benefits would definitely have to be the ability to sift through the content before visiting the Website itself.

Well, it looks like one of the biggest people behind RSS has decided to take leave from the blog scene. In a sense, I really don’t blame him. He’s a very public figure and at times it must feel like his privacy comes at a premium. So Dave, we wish you well and hope that […]

So Google has finally opted to offer RSS for Google Video. Oh sure, it’s still in Alpha. Then again, Gmail remains in Beta! And besides that, RSS either works or not. What is with this talk about RSS being in Alpha? The whole thing seems sort of silly to me.

There is a new podcasting tool that not only makes creating audio content a breeze, it also churns out RSS feeds of you work for you as well. Slick UI, easy to use. This appears to a worthwhile tool for those looking to find an alternative to what they are using now.

Speaking as a Firefox fan, I believe that there is one area where IE 7 will spank Firefox - RSS subscriptions. Even in beta, the new Web browser makes subscribing to your favorite media sources a whole lot easier.
What makes this even more exciting and quite frankly important; the fact the newer RSS users will […]

Do labels really matter? Can a simple little orange button really be seen as that complicated to the non-RSS exposed? You better believe it! Yes, there is no question about it.
Much like anything in this world, it comes down to branding. Think about it. When you think talking dogs chatting it up about tacos, doesn’t […]

Based on what I have seen thus far, I am going to go on record as saying that podcast advertising can work - sometimes. In order for any news source to have success with this, they must have a firm grasp of the risk of alienation that can come about during that time they are […]