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Debbie Weil on Corporate Blogging and Rok Hrastnik on the Basics of Marketing with RSS

Monday, April 4th, 2005
by Lockergnome

Debbie Weil, one of the foremost corporate blogging experts, recently suggested we do a “double interview”, where she first asks me a couple of beginner questions on RSS, after which I “move in” and pick her brain on the topic of corporate blogging.

Listen to our double interview to find out:

  • The basics of marketing with RSS
  • How a company can profit from a corporate blog
  • How blogs relate to branding
  • Blogs and direct marketing
  • How to start your own corporate blog
  • What companies should blog about
  • And more …

Get the interview here!

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