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Overture gets RSS

Wednesday, November 17th, 2004
by Lockergnome

John Battelle noticed that Overture is experimenting with ads in RSS. They seem to be testing in smaller feeds only. From John’s post:

This is what I’ve been on about for some time now - the inclusion of a major ad network play[ing] in RSS as a step toward the monetization of RSS, and the support of full text RSS as the way to go. It’s very exciting for bloggers, and marks the first major step for most of us beyond just running Adsense on our sites.

From Scoble Links

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