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JetBlue $599 Pass - Deal or No Deal?

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JetBlue is offering a $599 pass for all you can fly. The offer includes all taxes and fees and appears to be a real steal until you read the limitations. The pass is only good between the dates of September 8, 2009 and October 8, 2009. Also you are limited to only 56 destinations where JetBlue operates to and from.

Other limitations are:

Customers must buy the $599 pass by Aug. 21, and they can book flights within three days of the departure date. All travel using the pass must be booked between Aug. 12 and Oct. 5.

Taxes and fees are included for domestic flights, and changes or cancellations made less than three days before departure cost $100.

One would think that you would have to fly quite a bit during the time period in order to make this a worth while purchase. Since JetBlue also offers flights from around $100, does this deal make sense? Or is it to attract publicity for the airline?

So after reading the press release and coverage by CNN, my question is this. Deal or No Deal?

Let me know what you think.

Comments welcome.

Money article.

One Comment

It’s surely a move to generate sales overall, but it’s also a great deal. I think that for a student, wanting to see the country before going back to school, or someone with friends in disparate places, it is a great thing. It’s kind of like the Ameripass that Greyhound used to offer in my youth, or the Eurail pass offered in Europe.

If you have the time to take full advantage, there’s nothing like it, and just as with Pavlov’s dogs, it trains people to go to JetBlue first.

What Do You Think?

 

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