It looks like the days of MySpace being king of the social networking hill are officially over. Many say it’s been over for about a year now, but for the first time, Facebook surpassed MySpace last month in audience reach according to Alexa traffic rankings. People are leaving MySpace for Facebook by the masses, and the number will only increase exponentially. Social networking sites are only fun if other people are on the site to interact with. Personally, my MySpace account has been dead for the most part because nobody ever checks their account anymore. They are all on Facebook or Twitter now.

Many people say that Facebook and Twitter are fads just like MySpace was, and that people are only on these sites now because they are the new, hip thing. They predict their audience will eventually move to other sites as well once a new thing comes out. I disagree. I believe MySpace was a rickety mess to begin with, and it only got worse when News Corp took over. They haven’t done much with the site to improve the performance. Bits and pieces of the site are constantly down at the most inconvenient times. Facebook on the other hand almost never has issues with their site.

As people flock to these other social networking sites, I predict a massive traffic loss for MySpace. I’m thinking that half the MySpace audience will be lost by the end of this year.