If you publish content, then you need to provide an RSS feed for your audience, and that’s pretty much all there is to it. In fact, RSS has become so prevalent that if some of your potential readers can’t find a feed for your content, then they’ll probably ignore what you have to offer. I’m not at this point just yet, but I will say that I’m both surprised and disappointed when I find a regularly updated resource that lacks an appropriate feed. I just don’t see how content publishers can ignore this vital step. As a reader, when you find a site that doesn’t syndicate, you can use Page2RSS to create a custom feed for that Web page.

Just type in the URL, click the button, and you’re done. All that’s left to do is subscribe to the feed by copying the RSS or Atom feed into your feed reader. The page will then be monitored for updates, and you’ll receive all of them in your familiar aggregator. For example, the custom feed for the sparsely populated Google home page will notify you whenever a new text blurb or logo makes it to the front page. Try the example on Page2RSS to see what I’m talking about. A Page2RSS bookmarklet is also available to help simplify the creation of these feeds.

[tags]Page2RSS, RSS, Feed, Web Site, Readers, Audience, Content Publishers, Syndicate, URL, Atom, Google[/tags]