Microsoft Plays to the House
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Seeing great potential outside of the office, Microsoft Plays is peering into people’s homes for additional revenue streams. Which is why the company founder, chairman, and chief software architect Bill Gates returned to Las Vegas last night to deliver his sixth “pre-keynote” for the Consumer Electronic Show.
“In the ’90s, people got ahead of themselves — the companies’ valuations, the way they thought all the pieces would come together,” Gates said. “But now those things are really being delivered and they are being delivered through solid products that stand the test of the marketplace.”
The reality is, consumers want their digital media cheap and plug-and-play. Gates said Microsoft is working with software and hardware vendors to create a “seamless computing” experience focused on entertainment delivered over wired and wireless broadband.
