Billboards Monitor Your Car Radio
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“In the Steven Spielberg film “Minority Report,” futuristic billboards recognize customers on sight and tailor their sales pitches to an individual’s shopping patterns. As it turns out, the future is just around the corner for motorists in the Sacramento area. Starting next month, two freeway billboards will be able to tell which radio stations passing cars are tuned to and then change the image on the sign to fit listeners’ profiles.”