Google Sued for Not Protecting Adsensers from Click Fraud
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You may recall that earlier this year Aunty lectured you about click fraud, and even mentioned that Google was suing an outfit over their alleged click fraud. In fact, last month Aunty showed you a news release from a company which tracks click fraud, LostClicks.com
Well now another click fraud tracking site, ClickDefense.com, is actually suing Google itself, claiming that the giant isn’t doing enough to protect their advertisers (the people who publish Adsense “Ads by Google”) from click fraud.
According to Scott Boyenger, CEO of ClickDefense, the ClickDefense tracking system has tracked click fraud at rates as high as thirty-eight percent. That’s a whole lot of fraudulant clicking going on.
The most rampant, and indeed egregious, type of click fraud is when someone working for one business clicks…
[Google Sued for Not Protecting Adsensers from Click Fraud, Continued]
