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Ad-Sponsored Mobile Game Launched (Sort Of)

Will people go for it? While I have no personal issue with this, I think a lot of it will have to do with how it’s presented to be honest.

MauiGames Studio has announced Hawaii Golf Classics, a game that is 100% advertising supported. The press release claims this is the first fully ad-supported mobile game on the market — I’m not sure if that’s true, I know there is a lot of plans for ad-supported mobile games so it isn’t the first by much. What’s more, the game is currently available for PCs and won’t be available on mobile phones until later this summer.

However, one interesting aspect of this deal is that it’s not a random advertiser seeking a particular audience. The game uses the actual layouts of a series of famous PGA and Champions Tour golf course, with the first one being Kaanapali Golf Courses’ Tournament North Course on Maui. Sure enough, the sponsor for the game is Kaanapali Golf Courses…. Source: moco.news

What Do You Think?

 


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Misc, News - Dec 19, 2007

700MHz Spectrum Auction: EchoStar, Slim, Gabelli are In

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