Well, I just can’t argue with the price! Free is one of my favorite words. So if people want to watch MTV type content from their mobiles and age restrictions are in place, then I say go for it!

The initiative is part of a $75m global partnership between MTV and Motorola aimed at bringing cutting-edge creative to young adults across MTV’s channels.

Animated and live-action programming including bizarre wheelbarrow stunts, animated portraits that dance to electronic beats and fantasy characters, can be downloaded by MTV viewers to their mobiles.

The six-month campaign is in line with MTV and Motorola’s commitment to bringing cutting edge creative to young adults across Europe. [Read the rest]