I will admit it. When I found out that TiVoToGo was coming to be coming to Microsoft devices, it definitely got my attention in a hurry. “I love me some TiVo!”

TiVo Inc.(Nasdaq:TIVO - news) on Wednesday said it extended its TiVoToGo portable video service to pocket computers and mobile phones running Microsoft software, as the television recording company beefed up its offerings in an effort to differentiate from its rivals.

TiVo said TiVoToGo is now available on Microsoft Corp.’s (Nasdaq:MSFT - news) Windows Mobile-based Portable Media Centers — paperback-sized devices that can play digital music and videos — as well as certain Windows Mobile-based Smartphones and PocketPCs handheld computers.

The move improves on TiVo’s TiVoToGo initiative, announced earlier this year, that allows users to shift recorded TV programs to a personal computer in the same home.

The new feature lets them travel with those shows, and watch them on devices made by companies such as iRiver, Samsung Electronics (005930.KS), Hewlett-Packard Co.(NYSE:HPQ - news), and Dell Inc. (Nasdaq:DELL - news). [Read the rest]