I also think that in order to get people excited about wireless technology we need to make sure people first understand that it can truly benefit their lives today. But then we also need to make sure the education about security issues are being addressed as well.

Wirelss technology has always had a glamorous aura. The word “glamour,” after all, originally referred to a magic spell, an illusion that makes things look different from what they really are.

Wireless technology does just that, through means as occult to most people as any witchcraft. It bestows on ordinary mortals the power to pluck from the atmosphere unheard voices and unseen images, whether broadcasted or recorded. Wireless communication creates the illusion of proximity, immediacy, even intimacy. It transports us from our real surroundings.

Glamour isn’t only about movie stars or sex appeal. The theatrical, imaginative process we now call glamour thrives wherever something evokes an audience’s desires and makes them seem attainable, or at least imaginable. Through a special combination of grace, mystery and seeming perfection, a glamorous person, setting or object leads us to project ourselves into a better world. Glamour’s idealism and ease offer escape from the limitations of our own lives.

That, of course, is also the promise of wireless technology - to cut the ties that literally bind us to our desks, our homes, our mundane existences. Marketers take that promise and try to distill it into glamorous images that will inspire us to take the wireless plunge. It isn’t an easy task. [Read the rest]