One of the main benefits you hear about RSS is increased search engine rankings. Here are a few benefits RSS feeds can bring in regard to improving search engine rankings:
* RSS feeds that use your own domain name get blogroll and annotated links from other blogs and web sites, increasing link […]
Christoph Cemper of Marketingfan tipped me off to a nice find regarding soon to be launched soon to be launched service for RSS advertising from Feedster. It looks like they are also planning for a podcast advertising service. The RSS advertising serves as a nice alternative for bloggers who don’t want to rely […]
A study conducted by Penn State reinforces the need for companies to include organic or natural search engine optimization into their online marketing programs. Over 80% of the test searches conducted, respondents went to the “organic” search results.
“Consumers have a bias against the links that businesses pay search engines to provide,” said Jim Jansen, assistant […]
Google announced today the start of Google Sitemaps, a program for more effecient spidering of websites.
From their about page:
Google Sitemaps is an experiment in web crawling. Using Sitemaps to inform and direct our crawlers, we hope to expand our coverage of the web and improve the time to inclusion in our index. By […]
Brett Tabke of Webmaster World has set up a “Questions for GoogleGuy” thread for webmasters to ask questions concerning the current Google “Bourbon” update.
GoogleGuy responds to many questions in the thread, too many to list here. I highly suggest you take a look.
However, I can’t resist a few interesting comments:
“I’ve been aching for a long […]
