Interested in online marketing strategies, tactics, and news for your business? Read this channel for the latest information on Internet marketing strategies and processes, search engine marketing, e-mail marketing, online public relations, and blog marketing. Search engine industry news, resources, and tactics will be posted daily from some of the top experts in the industry.
As a search marketer that’s been providing search marketing services for quite a while, I like to think of Andrew Goodman as the guy who “wrote the book” on Google AdWords - or at least that’s one of the ways I like to think of him. He’s authored/edited Traffick.com since long before blogs became popular, […]
Since the acquisition by Google of Urchin earlier this year, pricing has been $199/mo and now Google has decided to change Urchin over to Google Analytics and offer it for free!
The free version is limited to 5 million pageviews a month but the limit is is removed if you’re also an active AdWords […]
In the ongoing effort to maximize advertising spending on paid search campaigns, companies are continuously looking for ways to improve efficiency and ROI performance. Vendors develop tools to help automate the labor intensive task of managing large paid search campaigns. However, at the recent ad:tech conference in Chicago, Dana Todd, CEO of Sitelab says, “Automation […]