Always a great way to show that you are better than the other guys, just start off by talking some smack about them!

Oracle CEO Larry Ellison has stated that the database company could soon be providing Linux support services to Red Hat customers. During an interview several months ago, Ellison announced plans to enter the Linux distribution business, potentially by acquiring Novell. Citing distribution compatibility concerns, Ellison claimed that Oracle would be better off with its own complete middleware stack rather than trying to support Oracle database and middleware software on a rapidly growing number of Linux distributions. Now it appears Ellison is leaning towards simply appropriating what Red Hat produces and building a support services business on top of it rather than buying up a distributor…. Source: Ars