For those of you looking to build your knowledge of search engine marketing (SEM), I suggest taking my Search Engine Marketing Fundamentals Workshop next month at Portland State University.  You’ll get an overview of foundational search engine optimization (SEO), pay-per-click (PPC) and link development strategies, as well as touch on evolving techniques like Web analytics, SEM PR, online reputation management and social media marketing.  The course is part of The PSU Professional Development Center’s Internet Strategies workshop series.  The 12 hour, workshop is 2 consecutive Friday’s, May 9th and 16th from 10 a.m. to 4 p.m.  Register before May 1st and save $75 by using the “InnoTech Special” code during registration.  If you miss the big discount this month, you can still save $25 by using the “pdxMindShare” code.  If you can’t make it, I’m sure you know someone that can and should!