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2007 December

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pdxMindShare: Portland’s Networking Group for Area Professionals Looking for Portland Jobs, Events and Connections

In 1999, I created pdxMindShare to help connect talented individuals with each other…whether they were employed or not. Since then, pdxMindShare has grown significantly, with well north of 3,000 email subscribers receiving weekly updates including Portland-area jobs and networking events. MindShare hosts its monthly networking event 5:30 p.m. every third Wednesday of the […]

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SEMpdx: Portland’s SEM Professionals Network

In June of 2006, I was approached by contacts from a competing SEM agency about starting a search engine marketing (SEM) professional trade association. Naturally, I was game, and quickly recruited a handful of Portland’s best SEM professionals to join the SEMpdx board. Fast forward to today, and SEMpdx is a nationally recognized […]

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Having All The Answers: Yahoo and LinkedIn Answers All Questions

A little over a year ago, I found out about Yahoo! Answers, the latest in a series of Web 2.0 applications from the Big 3 search engines.  I believe it’s part of my job to evaluate and understand the potential of emerging technology and tools on behalf of my search engine marketing clients.  In that […]

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Anvil Media, Inc. - Portland Search Engine Marketing (SEM) Agency Experiences 50 Percent Growth in 2007

I’m proud to announce that my Portland-based search engine marketing (SEM) agency, Anvil Meda, Inc., continued with strong growth in 2007.  Anvil Media managed to increase revenues from search engine marketing (SEM) consulting services by 5o percent, with only one additional employee over last year.  A majority of the growth can be attributed to increased […]

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Leatherman Genus: The Origin of Multi-Tool Species Has Evolved

Leatherman Tools, a Portland-based manufacturer known for inventing the “multi-tool,” has evolved their product line with a series of new products including the Genus, Hybrid and Skeletool CX. The new Leatherman Genus multi-tool is meant for landscapers and includes a cool innovation: rotating handle with fold out gardening tools, including a knife, Phillips screwdriver, […]

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Nau or Later: Sustainable Businesses are Built to Last, or are they?

Over a year ago, I met with the marketing team at Nau, the sustainable outdoor fashion manufacturer/retailer.  I was amazed, and frankly, skeptical, of their altruistic vision and aggressive growth plans.   Unfortunately, I wasn’t able to provide search engine marketing services due to a conflict of interest with prAna, another client of ours.  Regardless, […]

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KEEN Footwear: Stand Up, Stand Out, Stand For

I recently had an opportunity to sit in an AMA luncheon featuring the marketing team at KEEN Footwear, an innovative outdoor footwear brand now based in Portland. KEEN partnered with Henry V to create a unique and innovative grassroots outreach campaign, STAND, to reach out to a younger generation that shared one of KEEN’s […]

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Seth Godin and Free Meatball Sundaes

I’m a huge fan of Seth Godin. You may recall we’ve talked in the past about pdxMindShare, but I just finished an interview with Seth Godin in preparation for a free Webinar presented by SEMpdx and Corvent. In his Webinar, he’s going to discuss his latest book, Meatball Sundae, available in stores December […]

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Bill’s Tavern and Brewhouse - Disappointing Dining Experience in Cannon Beach on the Oregon Coast

One of the great benefits of living in Portland, is being just a over an hour from the beautiful Oregon Coast. One of the benefits of my line of work is that I get to work with great clients like Tolovana Inn south of Cannon Beach, Oregon. We left Portland early to beat […]