IT Professionals

Windows Phone 7 Units For Everyone!

Posted by on Jul 22, 2010 | 2 Comments

There should be an image here!It’s a nice idea: free smart phones for all. But generally you want to get one people are seeking out. For most people this translates into using Android or Apple’s iPhone. But if you’re working at Microsoft, this will soon mean Windows Phone 7.

As the article points out, this could serve as a great way to promote Microsoft’s new mobile efforts. I mean, seeing the phones used in the real world is indeed a great approach.

Considering the power of effective word of mouth advertising, Microsoft may be onto something positive here. Despite this, there is still a problem: it is incredibly late to the game. Windows Phone 7 must compete with existing heavyweights and unless this effort is bundled with an amazingly successful app store, I don’t believe it will amount to enough traction to be significant.

[awsbullet:Windows Phone 7 Secrets]

  • http://www.howictheworld.com hotrao

    Distributing goods produced is a quite diffused practice in companies in order to push them (on marketing side) or to achieve results (e.g. emptying a wharehouse with unsold things, reaching a goal,…).

    Having people using what they produce is something I find intelligent, because is an enabler for a lot of behaviours and processes.

    What sounds strage to me is the number of 90.000 phones that risks to alter some (or most) of market results, if not in terms of money, at least in terms of volumes reporting.

  • http://www.justenrobertson.com Justen

    You can hear the collective groan of Microsoft employees if you listen quietly. “Oh jesus, they’re going to take away our quality phones and replace them with the mutant abortion that those retards over in the corporate expansion, competition destruction, legal, and marketing departments hatched during one of their biweekly brainfart orgies. Bye bye iPhone, I didn’t really want to replace you with the 4G anyway.”

    Seriously, it’s understandable that most people trust Microsoft with their most sensitive private information on their PCs; they do it because everybody else does and they don’t know of anything better. That excuse doesn’t apply to smartphones, and I doubt that even M$ employees are blind to that fact. I don’t know how they get by day to day without jumping off the roof of that big ugly office building in Redmond, but life has certainly just got a little worse at Microsoft.