A Revealing Holiday Weekend
I had to smile when I first read about this as I am beginning to see XP as just one of Microsoft’s challenges to furthering Vista adoption. How about Windows 2K? Yes, in banks, mobile phone kiosks among other places, Windows 2K is alive and well. So why have they not bothered to upgrade? Likely the same reason why an ex of mine (and a web designer) who works for a design firm that even to this day requires they use Win 2K – with proper precautions, they see no reason to upgrade.
It’s not like the different versions of Vista had people confused, right? Yeah, exactly. Call me crazy, but I suspect that we are going to see a real turn around come the release of Windows 7. Not because Microsoft wants to do better. Simply because they have to provide a clear, compelling reason why users should upgrade. Despite proven security improvements with Vista’s UAC and compartmentalized handling of protected CPU processes, many businesses remain unimpressed? I don’t understand it? Geeks know that despite early bugs with Vista, it is frankly more secure than either of the two older OS’! Surely Vista’s marketing team was making this clear, right? Apparently not as the site is now down and used by something else it seems.
Maybe it’s time to just get back to basics? Even with a hint of comedy to it? Could Microsoft eventually find themselves understanding that a back to basics approach with explaining features might be the best bet? I think so, yet with a slightly less irritating spokesperson at the helm. What is perhaps most interesting about looking at that old commercial is how much more value one got for their money back then vs now…
[tags]Windows, freeware, software, security[/tags]





