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How I sold two Macs this week

So apparently all you need to do to start moving that Mac hardware is remind people that Macs can in fact, start running Windows as well.

Alternate title: Linus needs his security blanket. I’m lucky enough to work at an all-Mac school. However, the majority of employees (as I’m sure is the case most everywhere) are PC users at home. Two of them recently came to me on separate occasions seeking my opinion on a new computer purchase. Both admitted that they’ve recently become intrigued with Macs, but aren’t sure they want to take the plunge. So we talked a bit and I showed them around my iMac, letting them play with a few of the iApps (photo sharing in iPhoto across two Macs via airport was a real crowd pleaser, I can tell you). Still, they couldn’t be swayed. Until I dropped the bomb, that is.

“These can run Windows, you know,” I said. “WHAT?!?” Their eyes lit up. I explained Boot Camp, and how the technology it represents will be a part of the next version of the OS. They reeled. It was like finding out you can eat cheesecake on your diet. I realized what was going on, of course: the security blanket effect. Knowing that their precious Windows is there, even if it’s never used (and eventually it won’t be) pushed them over the edge.

They’ve both since purchased Macs. The whole experience leads me to believe that Apple is going to sell a LOT of computers next year. Source: tuaw.com

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