Gateway prepares trio of LCD monitors

Well now, maybe this latest news will help Gateway to finally catch up to everyone else in the PC market. Oh wait a minute, nevermind. They are going to be selling LCDs at ‘rock bottom prices’. Nice idea, but didn’t they already try something like this once before?

Gateway will announce on Thursday three of its latest models, which feature easy-to-use display settings and an adjustable stand for additional viewing positions. The $209.99 15-inch FPD1560, the $299.99 17-inch FPD1760 and the $349.99 19-inch FPD1960 LCD monitors are currently available direct and through Gateway’s retail partners, including Best Buy, Circuit City and CompUSA.

The new monitors are part of Gateway’s effort to capitalize on the PC industry’s move to LCDs.

“They make sense from a value-add point of view–new Gateway PC customers will want their monitors to match their PCs, and LCDs are what they are constantly looking for,” said Kelly Odle, a Gateway spokeswoman.

Gateway ranks third behind Dell and Hewlett-Packard in the North American LCD monitor market. Dell is by far the leader with more than 30 percent market share, while Gateway has about 5.5 percent of the market, according to research firm iSuppli. [Read the rest]