Neo Geo Strikes Back
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It was not too long ago when Neo Geo and SNK were long forgotten about legends in the video game world. Here recently though it seems like they are creeping back into the video game market. In a press release hyping the new KOF: Maximum Impact release, they seem to really be getting the ball moving in turning themselves around. You can read the official press release yourself, but here are the most interesting segments I found in it:
Starting in October, SNK will be running spots on networks such as ESPN, Comedy Central, Spike TV, MTV, and G4 in support of the October 12th launch of KOF: MAXIMUM IMPACT. In addition to the national television ads, the game will be supported by a multi-month print campaign featuring full page ads in publications such as FHM, WWE Magazine, DC Comics, Game Informer, GMR, and GamePro.
In November, SNK will launch a sweepstakes with the WWE that will award one lucky consumer (and a guest) a trip to a WWE Live Event to meet a WWE superstar and play against him in KOF: MAXIMUM IMPACT. The contest will run from November 1 to November 30, 2004 and be promoted on WWE’s website and in their various publications.
Consumers who purchase KOF: MAXIMUM IMPACT will receive a limited edition Terry Bogard “Fatal Fury” hat, (supplies will be limited) as well as a bonus DVD featuring behind the scenes footage, developer interviews, character profiles and much more. An extra guide to each KOF: MAXIMUM IMPACT character – revealing their stories and listing their game combo moves will also be a part of this premium package.
