My life has been taken over by Smurfs. You know, those little blue creatures, the ones they made a movie about a couple of years ago and are now preparing to release a sequel? Well, not only have the geniuses at Columbia Pictures and Sony Pictures Animation figured out a way to dredge up and bank on my childhood obsession with, as the evil antagonist Gargamel calls it, “the cursed land,” they now discovered a way to keep me actively involved with all things blue: Smurfs’ Village.
Smurfs’ Village is Truly “the Cursed Land”
Smurfs’ Village is an iOS and Android app that enables Smurf freaks like me to extend our blue fantasies into our mobile computing lifestyles. As with any other addiction-enabling mobile game, Smurfs’ Village takes over your life by providing you with a tiny amount of land and people or other creatures, a minimal amount of resources, and the inspiration to increase all of the aforementioned until the operation begins taking over your life.
Two years ago, we touched on the way smart phones are threatening the portable gaming device market (though I disagree with author Matt Hartley‘s opinion on that particular matter), and I myself have written on the potential value of some simulation apps (or games, or however you personally prefer to refer to them). But Smurfs’ Village is downright disturbing in its destructive potential. This isn’t simply a game that will teach you time and resource management, as Tiny Tower and Pocket Planes has the potential to do. No, Smurfs’ Village has the potential to eat up all your time and resources, and that’s downright evil.
How Does Smurfs’ Village Eat Up Your Time and Resources?
By preying on those of us who were children in the 1980s and spent their Saturday mornings watching hours of The Smurfs, the developers of Smurfs’ Village have figured out a way to really Smurf with your emotions. Nostalgia is a powerful persuasion device for marketers, and people of my age have a propensity to have their pleasure sensors activated whenever certain blasts from our pasts are presented to us: Star Wars and Jack in the Box action figures, LEGO, School House Rock, Hungry Hungry Hippos — and for me, the Smurfs. There was a time in my adolescence when my cousins questioned my sexual preferences due to my affection for the Smurfs. Even then, their homophobia didn’t bother me, but it did make me begin to think that perhaps I was getting too old to appreciate cartoons as much as I did.
Thankfully, I grew out of it. Not cartoons, but the thought that I would ever be too old to enjoy them. Though I haven’t actually watched The Smurfs series of the ’80s in years (and have yet to watch the recent computer-animated movie), I’m quite comfortable with being able to enjoy all types of animation, including cartoons, as an adult. Some of the writing (and even some of the performances) on animated shows such as The Simpsons and Robot Chicken far exceed the television sitcoms that come and go, year after year, only to fade away into the vaults of the film and television archives such as the Paley Center (formerly known as The Museum of Television and Radio).
Ah, well. We all need a break from reality sometimes, and I don’t suppose there’s any harm in downloading and playing a few minutes of Smurfs’ Village. All smurf and no smurf makes Jack Smurf a Dull Smurf, right? Or something like that. Download Smurfs’ Village today for Android or for iOS. Once you’ve got your Smurfs’ Village up and running, add me on Facebook so that we can visit each other’s cursed lands.
Just don’t say I didn’t warn you if you end up in rehab for app addiction.
What mobile games have been ruining your lives? Chime in to the comments section below!