Over the weekend, another offer was made from Microsoft to take over Yahoo. Again, the takeover was rejected:

“Microsoft would have bought Yahoo’s search engine while Mr Icahn would have ended up with the rest of the business.

Yahoo objected to being given only 24 hours to consider the offer and there being no opportunity to negotiate the terms of the deal.”

link: Yahoo rejects new break-up offer

It is not a small coincidence that many of these offers happen on the weekend. It is a tactic to place Yahoo under relentless pressure. The timing is deliberate. There is constant stress on Yahoo to consider offers and deal with the media interest.

Obviously, this is not Microsoft’s last attempt. The “so-called” last offer came previously, followed by many other attempts from Microsoft. This persistent distraction must have a negative impact on the day-to-day operation of Yahoo… but, then, isn’t that the point of the Microsoft attacks?

Catherine Forsythe