Nokia has become a major factor in the music industry. In a deal with Universal Music Group, Nokia will be able to open access to their customers:

“…The world’s biggest cellphone maker announced a deal on Tuesday with top record label Universal that will give customers buying particular Nokia devices unlimited access to millions of tracks for a year and allow them to keep the music afterwards.”

link: Nokia’s unlimited music offer turns market on head

This becomes a major marketing threat to such venues as iTunes. The response will be challenging. The online store need to keep their customers and maintain profitability. Nokia has become a major and significant competitor, with a edge in panache.

Catherine Forsythe

[tag]nokia, cell phones, music, unlimited download, online stores, competition, universal music group[/tag]