Comments on: Food Companies Really Like Blogging Moms http://www.lockergnome.com/blade/2009/11/15/food-companies-really-like-blogging-moms/ Technology News, Reviews & How-To Sun, 19 Feb 2012 00:03:00 +0000 hourly 1 http://wordpress.org/?v=3.3 By: Andrew @ WeBuildYourBlog.com http://www.lockergnome.com/blade/2009/11/15/food-companies-really-like-blogging-moms/#comment-61214 Andrew @ WeBuildYourBlog.com Tue, 17 Nov 2009 02:14:09 +0000 http://wp3.lockergnome.com/blade/?p=10289#comment-61214 Blogger moms has really helped a lot in the advertising field. It is just fair to disclose information to help buyers decide properly. Blogger moms has really helped a lot in the advertising field. It is just fair to disclose information to help buyers decide properly.

]]> By: mhz http://www.lockergnome.com/blade/2009/11/15/food-companies-really-like-blogging-moms/#comment-61213 mhz Mon, 16 Nov 2009 18:49:46 +0000 http://wp3.lockergnome.com/blade/?p=10289#comment-61213 Of course they should have to disclose it. Maybe only the really popular sites will ever get investigated, but in principle, if you're being paid to say something and you lead people to believe its your own opinion, you're withholding pertinent information that would factor into their purchasing decisions. Even if you really do like the product/service, the fact that you're getting paid to endorse it is still pertinent information for the potential buyer. Everyone who considers buying something wants to know that they have an impartial source they can go to for comparing advertiser claims. If you try to confuse buyers by mixing paid advertisers into the pool sources that they consider impartial sources, then you're violating their trust for the sake of your own financial gain. Its not quite exploitation, if indeed the blogger uses/recommends the product themselves, but it *does* demonstrate a glaring lack of integrity. There has to be disclosure so that the potential buyer can see it and say, "nope, I'm looking for some fair and impartial reviews. I'd better move on." Of course they should have to disclose it. Maybe only the really popular sites will ever get investigated, but in principle, if you’re being paid to say something and you lead people to believe its your own opinion, you’re withholding pertinent information that would factor into their purchasing decisions.

Even if you really do like the product/service, the fact that you’re getting paid to endorse it is still pertinent information for the potential buyer.

Everyone who considers buying something wants to know that they have an impartial source they can go to for comparing advertiser claims. If you try to confuse buyers by mixing paid advertisers into the pool sources that they consider impartial sources, then you’re violating their trust for the sake of your own financial gain. Its not quite exploitation, if indeed the blogger uses/recommends the product themselves, but it *does* demonstrate a glaring lack of integrity.

There has to be disclosure so that the potential buyer can see it and say, “nope, I’m looking for some fair and impartial reviews. I’d better move on.”

]]> By: Trapax http://www.lockergnome.com/blade/2009/11/15/food-companies-really-like-blogging-moms/#comment-61212 Trapax Mon, 16 Nov 2009 04:05:47 +0000 http://wp3.lockergnome.com/blade/?p=10289#comment-61212 Yeah , but most moms use blogs to show how cute/awesome their kids are. That gets annoying when they even make facebook accounts. Yeah , but most moms use blogs to show how cute/awesome their kids are. That gets annoying when they even make facebook accounts.

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