Hearst To Launch Wireless E-Reader

We have all read recently of some of this countries largest and most famous newspapers going under. Lack of revenues have forced some of the oldest, Colorado Rockies since the 1860’s, to close shop. The Heart publishing giant has also come under the gun and has suffered massive loses. Now the company is prepared to launch a new wireless e-reader.

According to Fortune, their article states that:

According to industry insiders, Hearst, which publishes magazines ranging from Cosmopolitan to EsquireSan Francisco Chronicle, has developed a wireless e-reader with a large-format screen suited to the reading and advertising requirements of newspapers and magazines. The device and underlying technology, which other publishers will be allowed to adapt, is likely to debut this year. and newspapers including the financially imperiled

So-called e-readers like Kindle and the Sony Reader are hand-held gadgets that use electronic “ink” displayed on a crisp, low-power screen to deliver an experience that approximates reading on paper – without the cost of paper, printing and delivery, which can account for as much as 50% of the cost of putting out a periodical.

Hearst executives declined to provide specifics about the forthcoming e-reader, but Kenneth Bronfin, who heads up the interactive media group for Hearst, told Fortune in an interview for a forthcoming magazine story that the publishing company has a deep expertise in the technology. “I can’t tell you the details of what we are doing, but I can say we are keenly interested in this, and expect these devices will be a big part of our future,” Bronfin told Fortune.

Will losing most of our major newspapers be a great loss, or is it long over due?

Comments welcome.


Article Written by

I have been writing for Lockergnome for eight years.