Dell's New 'Studio' Brand Hits The Street

Today Dell introduces their new ‘Studio’ brand of computer designed for what they call ‘self-expression and creative living.’ The new models are the Dell Studio 15 and Dell Studio 17. Yes, you are correct. The number designate the screen size. Pricing for the new models are $799 for the Studio 15 and $999 for the Studio 17. Dell also states:

Dell today introduced “Studio,” a new consumer product line designed for self-expression and creative living. Studio products are highly expressive and personalized – inside and out – combining aesthetics and technology into a fresh approach to hi-def mobile lifestyles.

“People seeking stunning design, brilliant colors, and innovative new technology find inspiration in Dell’s new Studio brand,” said Michael Tatelman, vice president of Dell consumer sales and marketing worldwide. “These products are built for today’s digital nomad based on the millions of conversations we have every year on dell.com, Ideastorm and community forums. With Dell Studio we’re answering the call for personalization, connectivity and simplicity.”

The first Dell Studio products are two distinctively styled laptops, the Dell Studio 15 and Dell Studio 17. These laptops combine sleek designs, striking visual color elements and personalization options with features such as standard built-in webcam, capacitive touch media control buttons, slot load drives, and optional mercury-free LED displays and built-in mobile broadband. They are available today on www.dell.com/studio starting at $799 (Studio 15) and $999 (Studio 17) and will be available at Best Buy and Staples stores in the next few days.

Naturally the pricing is for the base price of each model.  Adding more frills and accessories will make these systems a bit more pricey.:-)

Take a look and see what you think.

Comments welcome.

Dell Press Release.

Dell Studio website.

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I have been writing for LockerGnome since relocating to Missouri seven years ago, where I continue to be a technology enthusiast who enjoys playing with the newest and latest gadgets.